TEXTBOOKS for
Radio Courses

Beyond Powerful Radio: A Communicator's Guide to the Internet Age—News, Talk, Information and Personality, 2nd Edition
Valerie Geller
ISBN: 978-0-240-52224-1

Creating Powerful Radio by Valerie Geller is a step-by-step guide to help students learn how to excel at being programmers, managers and on-air professionals. Geller draws on her vast knowledge and experience to explain the techniques of producing and presenting information, storytelling, news, talk and personality radio.

Show your students how to grow audiences, build exciting programming, develop strong air personalities, learn methods to spread the word about your station, write, produce and deliver powerful news, and more! This text is accompanied by a comprehensive instructor manual. A full Instructor's Manual is available and contains complete lesson plans for Creating Powerful Radio - Getting, Keeping & Growing Audiences, by Valerie Geller—that can be taught over one or two quarters or semesters... [more]

The Radio Station: Broadcast, Satellite and Internet, 8th Edition
Michael C. Keith
ISBN: 978-0-240-81186-4

The Radio Station is considered the standard work on radio media. It remains a concise and candid guide to the internal workings of radio stations and the radio industry in all of its various forms. A comprehensive blueprint, this book details the functions performed successfully within every well-known station. Not only will readers understand how each job is best performed, they will know how it meshes with those of the rest of the radio station staff. For readers uncertain of career goals, this book provides a solid foundation in who does what, when, and why.

In a fresh and engaging style, The Radio Station, Eighth Edition, details all departments within a radio station—be it a terrestrial, satellite, or Internet operation—from the inside-out, covering technology to operations, and sales to syndication. It also offers an overview of how government regulations affect radio stations today and how radio stations have adapted to new communications technologies... [more]

Audio Production Worktext: Concepts, Techniques, and Equipment, 6th Edition
David E. Reese
Lynne S. Gross
Brian Gross
ISBN: 978-0-240-81098-0

• Previously titled Radio Production Worktext, this new edition features special emphasis on the impact of media convergence, stressing the theme that audio content is now utilized on multiple platforms, while still providing a thorough introduction to the modern radio production studio, equipment, and techniques to accomplish radio production work
• New chapters addressing the basics of field recording and production planning are also included.
• Convenient, hands-on worktext format provides a complete resource for learning and teaching
• Companion CD-ROM provides project material, quizzes, and demonstrations of key audio techniques and concepts... [more]

Radio Production Worktext: Studio and Equipment, 5th Edition
David E. Reese
Lynne S. Gross
Brian Gross
ISBN: 978-0-240-80690-7

• The convenient hands-on worktext format provides a complete resource for learning and teaching • Chapters have been updated and reorganized to address digital production concerns • Companion CD-ROM demonstrates key audio techniques and includes self-tests on audio principles and equipment

Radio Production Worktext, 5/e provides an introduction to the modern radio production studio, the equipment found in that studio, and basic techniques to accomplish radio production work. The worktext format combines information, Q&As, and projects, providing a complete resource for teaching and learning, either in a formal classroom setting or as a self-study guide. The companion CD-ROM contains project material and demonstrations of key concepts... [more]