Media Technology
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TEXTBOOKS for
Broadcast Announcing Courses


Broadcast Announcing Worktext: Performing for Radio, Television, and Cable, 2nd Edition

Broadcast Announcing Worktext: A Media Performance Guide, 3rd Edition
Alan R. Stephenson David E. Reese Mary E. Beadle
ISBN: 978-0-240-81058-4

The Broadcast Announcing Worktext provides the aspiring broadcast performer with the skills, techniques, and procedures necessary to enter this highly competitive field. In addition to the principles of good performance, this text addresses the importance of audience and how to change message to communicate effectively to various groups. Television and radio studio environments, announcer specializations and responsibilities, and developing a broadcast delivery style are just a few of the many topics covered.

Factual information is presented in brief, easy-to-digest modules and is enhanced with self-study questions and projects that encourage active participation. The self-study sections allow for a practical hands-on application of key concepts in the material. The Worktext format, with many real-life examples, combines both traditional textbook learning and practical experience. Each chapter concludes with a self-study section students can use to test themselves, along with projects students can use for additional practice. The projects also include helpful notes and tips for completion... [more]

Communications and Journalism Courses
To find textbooks, click the course headings below.

Journalism coures:

  • Videojournalism
  • Fascination
  • White Space Is Not Your Enemy
  • Writing for Visual Media
  • Broadcast News Writing, Reporting, and Producing
  • Broacast Century
  • Public Affairs Reporting Now
  • Roll! Shooting TV News
  • An Introduction to Writing for Electronic Media
  • Writing for Multimedia and the Web
  • Convergent Journalism, an Introduction

Media Ethics courses:

  • Real-World Media Ethics

Radio courses:

  • Beyond Powerful Radio
  • The Radio Station
  • Audio Production Worktext
  • Radio Production Worktext

Broadcast Announcing courses:

  • Broadcast Announcing Worktext

Communication Technology courses:

  • Communication Technology Update and Fundamentals

Media Management courses:

  • Multimedia Foundations
  • Electronic Media Management, Revised
  • Managing Electronic Media
  • Electronic Media
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